The Effects of the Presidential Inauguration
Posted on January 22nd, 2009 by Susan GoldenThe Presidential Inauguration was on Tuesday January 20th and CNN enjoyed the largest viewing audience. It’s projected that more people watched the Presidential Inauguration than any other broadcast – including the Super Bowl.
NEW YORK (AdAge.com) — By the time final numbers are crunched tomorrow morning, President Barack Obama’s inauguration likely will have been watched by more people and on more platforms than virtually any other televised event in U.S. history — including the Super Bowl. This year’s biggest winner: the web, with cable news, social networks and even sports leagues capturing a record share of viewers tuning in and live-blogging online throughout the afternoon.
