The Top 6 Media-Buying Mistakes (and How to Avoid Them)

Posted on April 30th, 2008 by Dennis Soapes

We frequently find ourselves helping clients fix a number of key problems with their buying strategy. These mistakes muck with their media efficiency, siphon their ad budgets, and just plain cost them sales. Once identified, these problems can easily be avoided.

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We’re feeling the momentum at Golden Media!

Posted on April 30th, 2008 by Susan Golden

Wonderful things just keep happening. Our current clients are achieving even greater heights, former clients are returning, and the success of our entire team is attracting new business!

Against this backdrop of growth, we’re launching our new web site, and this blog in which we hope to share our thoughts pertaining to the ad buying business and the media industry at large. We invite you to read, comment…and be a part of the discussion!

In the meantime, if you are attending the Response Expo 2008 in San Diego, please look for us in booth #310!